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Southport firms offered free visitor-ready workshops: what residents need to know

By Munisha editorial team

Southport-area businesses can book free InvestSefton events in June designed to help them prepare for higher visitor numbers linked to the town’s 2026 cultural programme.

The sessions are aimed at local firms that want to improve customer experience, strengthen their marketing and make better use of upcoming cultural activity in Southport. Places are free, with booking handled by InvestSefton.

Free June sessions at Formby Hall

Hospitality expert Andrew Kemsley will lead two-hour workshops focused on helping businesses enhance their guests’ experience and respond to increased footfall.

Event Details
Guest experience workshop Monday 8 June, 6pm to 8pm
Guest experience workshop Tuesday 9 June, 10am to 12 noon
Venue Formby Hall Golf Resort & Spa
Cost Free
Networking 30 minutes before each workshop

The workshops follow recent InvestSefton digital and social media masterclasses. More than 300 local businesses have already attended InvestSefton-organised events connected to Southport’s 2026 plans.

Southport firms offered free visitor-ready workshops: what residents need to know

Businesses that may benefit

The guest experience sessions are most relevant for hospitality, leisure, retail, visitor economy and service-led businesses that expect to deal with more customers during Southport’s cultural programme.

The focus is practical: improving the way visitors are welcomed, served and encouraged to return. For smaller firms, that can include clearer customer journeys, stronger staff confidence and more consistent service during busy periods.

Sefton Economic Forum follows later in June

InvestSefton will also hold the Sefton Economic Forum at Formby Hall Golf Resort & Spa on Wednesday 24 June.

The forum is scheduled to begin with breakfast networking from 8.15am, followed by the main two-hour session from 9am. A business support marketplace will open from 11am.

Southport firms offered free visitor-ready workshops: what residents need to know

Speakers listed for the event include a Bank of England representative named Ken in the source notice, alongside award-winning writer Frank Cottrell-Boyce.

Southport’s cultural programme creates a business window

The council-backed events are being framed around Southport’s packed 2026 cultural programme, which is expected to bring opportunities for businesses that rely on visitors, day-trippers and local spending.

For many operators, the benefit may depend on preparation before peak activity arrives: visible marketing, reliable digital information, smooth booking or enquiry routes, and staff who can handle heavier demand.

How to book a free place

Local businesses can book a place or ask for more information by emailing [email protected] or calling 0151 934 3452.

Source: Sefton Council

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Clare Higgins

Clare Higgins

Author

Clare Higgins is a dedicated local government correspondent with over a decade of experience covering municipal affairs across South West London. Specialising in Merton Council proceedings, she focuses on delivering transparent reports on planning, local taxation, and community services. Clare is committed to holding local authorities accountable while highlighting the civic initiatives that shape the borough. Her work ensures residents stay informed about the decisions impacting their daily lives

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